Company controlled by Mike Ashley ‘delighted to secure a long-term future’ for online fashion retailer
Frasers Group, controlled by the Sports Direct founder, Mike Ashley, has bought the online fashion retailer Missguided out of administration for £20m in cash.
Frasers, which owns the Sports Direct, House of Fraser and Flannels retail chains, announced it had acquired certain intellectual property of Missguided Ltd and related firms Mennace Ltd and Missguided (IP) Ltd, in a purchase funded from working capital.